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Founded in 1991, Tour de Cure® was established with the objective to fund life-saving research, programs and advocacy. It also provided an opportunity to promote healthy and active living and encourage support for our diabetes community. The Tour de Cure has raised more than $312,000,000 million for the American Diabetes Association®. Thanks to generous funding partners and volunteers, Tour de Cure can direct funds raised by riders, walkers, runners and virtual participants directly to diabetes advancements, bending the curve for our diabetes community and working together towards a day where we will all live a life free from the burdens of diabetes.


The Tour de Cure is a fundraising event and most events require a fundraising minimum to participate. Check your local event website for varying fundraising requirements based on location.


We have outlined the 4 S’s to help you meet and likely exceed your goals. Once you are registered for the Tour de Cure, you will receive your own personal fundraising website to support your efforts, and you’re ready to take off!  Participants who actively use their Participant Center and follow the 4 S’s raise SIX TIMES more than those who do not!

Set Your Goal

Why settle for just reaching the minimum? Set a higher goal to inspire yourself and your donors to make a bigger impact. What’s there to lose? Nothing, but the chance to fund more diabetes research!  Check out the 2020 Recognition Gifts which are awarded to participants who achieve fundraising milestones!

Share your Story (and post a picture who doesn’t love to see your face!)

Don’t let your personal webpage stay blank! Tell your potential donors about your participation in the Tour de Cure. Consider the following questions when drafting your unique and personal story:

Seek Support

The most successful Tour de Cure participants have one thing in common: they ask as many people for support as possible, in very personal ways. The #1 reason people don’t donate is because they were never asked! Don’t procrastinate—from the moment you register for the Tour de Cure, it’s time to start communicating to your personal community about your goal!

Within your Participant Center you have access to pre-written email templates, links to download the Tour de Cure Mobile app and the newest feature, the Facebook Fundraiser! All these tools allow you to seek support from friends and family, current or former colleagues and classmates, neighbors, colleagues and YOUR SOCIAL NETWORK!

Check out our Fundraising Toolkit for how-to, guides, templates and more to support all your fundraising efforts.

Show up for your diabetes community!
We can’t wait to celebrate with you on Tour de Cure event day in your area. Your fundraising achievements will be rewarded by a well-planned event with supported routes, stocked rest stops, lunch, diabetes resources, kids’ activities and recognition gifts to thank you for your commitment!


National Sponsors

Primal Wear


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The American Diabetes Association is the nation's leading 501(C)3 nonprofit charity providing diabetes research, information and advocacy.

Tour de Cure is the premier fundraising campaign of the American Diabetes Association with cycling, running and walking options. The campaign has been expanded to include more members of our community and bring them together to learn about diabetes, healthy living and to support people living with diabetes. Tour de Cure is a unique opportunity for businesses, clubs, friends and families to form teams with the vision of a life free of diabetes and all its burdens.

How to be a Virtual Participant?

It's easy!

  • Click on the "Register" button located within the top of this page,
  • Find the event you’d like to participate in locally, and
  • At the beginning of registering choose the VIRTUAL PARTICIPANT registration option.

That's it!

Create a Team

You can create a team either through the "Register" button above where you'll first find the nearby event or by visiting the list of events associated with national company below.

Do not forget to associate your newly created team with this company.


Credit Card Verification Code

The Verification Code is imprinted on credit cards to help merchants verify transactions when the actual card is not present, such as Internet purchases or donations. The merchant uses this number as part of the authorization process with the card issuer.

Please use the images below to locate the verification code for your card type.

Visa, Master Card, and Discover

Visa, Master Card, and Discover Verification Code

The verification code for Visa, Master Card, and Discover is a 3-digit number printed on the back of your card. It appears after the account number or last 4-digits of your account number, in the signature panel.

American Express Verification Code

American Express

The American Express verification code is a 4-digit number printed on the front of your card. It appears above and to the right of the embossed account number.

Join a Team

To join a team within this company, view the list of the available teams within this page and click on the team name or the "join" button next to it.


CREATE a new team

Become a captain of a new team.

JOIN a team

Join a team already registered for this event.

REGISTER as an individual

Participate without associating with a team.

BE a Virtual Participant

Participate from any location as a Virtual Participant.